How embracing minimalism can save us from mindless consumerism

Payday! We are all acquainted with the sweet rush of receiving our hard-earned salary at the end of the month. It is the time when all brands know we treat ourselves and are more likely to spend more liberally. We are vulnerable consumers by design, but we can play the system with some old but gold minimalism practices, which can help us break this cycle of powerlessness and claim…